They cam in the same room together and both identify as straight, and for them it’s a business.He even said, ‘I want to be the next Richard Branson’, they say they want good customer service. I think a lot of guys were keen to say ‘I can earn 50 quid for ten minutes work’, but as you see in programme there’s only a few people who make big money.

He treated it like a full-time job and did it five nights a week.

For others, web camming isn’t profitable and has wider impact on their lives.

So when they can make this kind of money working for themselves, why would they be interested in the traditional porn studios?

Did you discover much about the people who watch these shows, and become regulars?

Generally, where cammers were successful they’d have regulars, who’d buy them stuff or book in weekly sessions.

Martyn and his friend have a regular client, and you’ll see in the film they’re talking about his day at work before he starts the session, and for the client, that’s his downtime.I would say he was the most skilled out of the ones we met; he could have it as a career.In the space of two hours he made 150 quid, then had a break and did it again.He was very open about the fact he saw it as a treat for himself. It’s interesting, because it’s not just putting a film out there for people to watch, it seems to cross over into the world of escorting and even prostitution, in the sense that money’s being exchanged for them to be told what sex act to do there and then. Absolutely, and that’s something we really explore in the doc.Without giving too much away, you’ll see that for some of the guys, there’s a line that’s crossed, in the sense that they start meeting people and having physical interactions with them.Only one of the guys in the film is actually gay – everyone else identifies as straight.